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Posts prior to 2025.
Amazon Reviews – Addressing the Negative & Praising the Positive
As a seller on Amazon, reviews play an enormous role in your product’s success. Positive reviews can skyrocket sales, while negative reviews can push you into the darkest and deepest places of the search results. The problem is you seemingly have no control of these reviews, but that’s not entirely true. There are a number … Read more
3 Crucial Tips for Setting Up Amazon Advertising Campaigns
Amazon can be…finicky at times. In my opinion the system they use is by no means perfect, but it does work. As a result of this, I’ve learned a couple things that might prove to be valuable to new advertisers. Name your campaigns strategically After creating a campaign, regardless of type, you can never delete … Read more
Basic Amazon Advertising Strategies & Tips
With Amazon Advertising there is a sort of learning curve that takes place to figure out how to work the system and how to beat your competitors. I believe Amazon provides some help with learning how to bid, but they don’t really tell you how to bid intuitively and strategically. I find this surprising, as … Read more